Privacy Policy

The Owner informs you about its Privacy Policy regarding the processing and protection of personal data of users that may be collected while browsing through the Web Site: https://itsmylittledog.com

In this regard, the Holder guarantees compliance with current regulations on the protection of personal data, reflected in the Organic Law 3/2018 of December 5, 2018, on the Protection of Personal Data and the Guarantee of Digital Rights (LOPD GDD). It also complies with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons (GDPR).

The use of the Web site implies the acceptance of this Privacy Policy as well as the conditions included in the Legal Notice.

1. Key Principles

We have always been committed to providing our services with the highest degree of quality, which includes treating your data with security and transparency. Our principles are:

  • Legality: We will only collect your Personal Data for specified, explicit and legitimate purposes.
  • Data Minimization: We limit the collection of Personal Data to what is strictly relevant and necessary for the purposes for which it was collected.
  • Purpose limitation: We will only collect your personal data for the stated purposes and only according to your wishes.
  • Accuracy: We will keep your personal data accurate and up to date.
  • Data Security: We implement appropriate technical and organizational measures commensurate with the risks to ensure that your data is not harmed, such as unauthorized disclosure or access, accidental or unlawful destruction or accidental loss or alteration and any other form of unlawful processing.
  • Access and Rectification: We have the means for you to access or rectify your data whenever you consider it appropriate.
  • Retention: We retain your personal data in a lawful and appropriate manner and only as long as necessary for the purposes for which it was collected.
  • International transfers: Where your data is to be transferred outside the EU/EEA it will be adequately protected.
  • Third parties: access and transfer of personal data to third parties are carried out in accordance with applicable laws and regulations and with appropriate contractual safeguards.
  • Direct Marketing and Cookies: We comply with applicable advertising and cookie legislation.

2. Collection and Processing of Your Personal Data

When you connect to the Website to send an email to the Owner, subscribe to its newsletter, you are providing personal information for which the Owner is responsible. This information may include personal data such as your IP address, first and last name, physical address, email address, telephone number, and other information. By providing this information, you consent to your information being collected, used, managed and stored by – Webempresa – only as described in the pages:

The personal data and the purpose of the processing by the Holder is different depending on the information capture system:

  • Content subscription forms: The Holder requests the following personal data: name and surname, email address, telephone number and website address to manage the subscription list, send newsletters, promotions and special offers. The personal data provided to the Holder will be located on the servers of The Rocket Science Group LLC d/b/a, domiciled in the USA (Mailchimp).

There are other purposes for which the Data Controller processes personal data:

  • To ensure compliance with the conditions set out in the Legal Notice page and applicable law. This may include the development of tools and algorithms to help the Website ensure the confidentiality of the personal data it collects.
  • To support and improve the services offered by this Website.
  • To analyze user navigation. The Owner collects other non-identifying data obtained through the use of cookies that are downloaded to the User’s computer when browsing the Website whose characteristics and purpose are detailed in the Cookies Policy page.
  • To manage social networks. The Holder has a presence in social networks. If you become a follower on the social networks of the Holder the processing of personal data will be governed by this section, as well as by those conditions of use, privacy policies and access regulations that belong to the social network that applies in each case and that you have previously accepted.
  • You can consult the privacy policies of the main social networks in these links:

The Owner will process your personal data in order to properly manage your presence in the social network, inform you of its activities, as well as for any other purpose that the regulations of social networks allow.

In no case shall the Holder use the profiles of followers in social networks to send advertising on an individual basis.

The types of data that may be requested and processed are:

  • Identification data.

We also automatically collect data about your visit to our website as described in the cookie policy.

Whenever we request your Personal Data, we will clearly inform you what Personal Data we collect and for what purpose. In general, we collect and process your Personal Data for the purpose of:

  • Provide information, services, products, relevant information and news in the sector.
  • Sending communications.

3. Web Browsing

As you browse the Website, non-identifying data may be collected, which may include, IP address, geolocation, a record of how services and sites are used, browsing habits and other data that cannot be used to identify you.

The Web site uses the following third-party analytics services:

  • Google Analytics.
  • Google AdSense.

The Holder uses the information obtained to obtain statistical data, analyze trends, administer the site, study browsing patterns and to gather demographic information. The Holder is not responsible for the processing of personal data by websites that you can access through the various links contained in the Website.

4. Personal Data Security

To protect your personal data, the Data Controller takes all reasonable precautions and follows industry best practices to prevent its loss, misuse, improper access, disclosure, alteration or destruction. The Website is hosted by: Webempresa. The security of the data is guaranteed, as they take all the necessary security measures to do so. You can consult their privacy policy for more information.

5. Legitimacy

In accordance with the applicable data protection regulations, your personal data may be processed provided that:

  • You have given us your consent for the purposes of processing. You may of course withdraw your consent at any time.
  • By legal requirement.
  • Because there is a legitimate interest that is not undermined by your privacy rights, such as sending commercial information either by subscribing to our newsletter or by your status as a customer.
  • Because it is necessary for the provision of any of our services through a contractual relationship between you and us.

6. Communication of Personal Data

The data may be communicated to companies related to ITSMYLITTLEDOG for the provision of various services as Data Processors. The company will not make any transfer, except by legal obligation.

As a User of the Website declares to have been informed of the conditions on the protection of personal data, accepts and consents to the processing of such data by the Owner in the manner and for the purposes stated in this Privacy Policy. To contact the Owner, subscribe to a newsletter or make comments on this Web site you must accept this Privacy Policy.

8. Your Rights

In connection with the collection and processing of your personal data, you can contact us at any time to:

  • Access your personal data and any other information indicated in Article 15.1 of the GDPR.
  • Rectify your personal data that is inaccurate or incomplete in accordance with Article 16 of the GDPR.
  • Delete your personal data in accordance with Article 17 of the GDPR.
  • To limit the processing of your personal data in accordance with Article 18 of the GDPR.
  • Request the portability of your data in accordance with Article 20 of the GDPR.
  • Oppose the processing of your personal data in accordance with Article 21 of the GDPR.

If you have given your consent for a specific purpose, you have the right to withdraw your consent at any time, without affecting the lawfulness of the processing based on the consent prior to its withdrawal.

You may exercise these rights by sending a reasoned and accredited communication to contacto@itsmylittledog.com.

You also have the right to file a complaint with the competent supervisory authority (www.aepd.es) if you believe that the processing does not comply with the regulations in force.

The requirements of this Policy supplement, and do not replace, any other requirements existing under applicable data protection law, which shall prevail in any case.

The Holder reserves the right to modify this Privacy Policy to adapt it to new legislation or jurisprudence, as well as to industry practices.

These policies shall remain in force until they are modified by other duly published policies.